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Creator Academy

Google Boot Camp Success

1. Who are the major players in the YouTube ecosystem that make it possible to earn money on your video content?

All of the above.

2. What do you need to do in order get paid for ads running on your content?

Link your YouTube account to Ad Sense Account.

3. After turning monetization on for his YouTube channel, Paul decided he wanted to start tracking how much he’s earning. What two reports should he review?

Estimated earnings report and Ad performance report.

4. What information can not be found on the Ad performance report?

Monthly revenue.

5. What does CPM stand for?

Cost per mile (1000 impressions).

6. Julia uploaded a video and is seeing lots of traffic from mobile, but her ad revenue is less than expected. What could be the reason?

Not all ad formats are available on mobile.

7. Suzanne wants to get an estimate of how much money she will make on her YouTube channel. Which report should she look at?

Estimated earnings report. 1

8. How can Mike calculate his share of what advertisers have paid to show ads on his content (e.g. revenue per thousand impressions RPM)?

Estimated Earnings divided by the number of monetized impressions, then multiply by 1000.

9. After you have built an audience on YouTube, what are some different ways you can earn money?

All of the above. 1

10. Which ad format should you use if you want to give viewers the ability to choose if they want to watch an ad before your video and you want this option for viewers on mobile and desktops?

Skippable.

11. What is the least intrusive ad format?

Display.

12. Mike wants to compare revenue performance of different ad types in order to decide which to enable. Where should he look for this information?

Ad performance report.

13. When it comes to being part of the YouTube community, following which guidelines will help you gain visibility and engagement?

All of the above.

14. Understanding YouTube policies is important. What happens when you click on one of your own ads?

You will lose your partnership and AdSense account.

15. Joining the YouTube Partner Program allows you to enable your channel for monetization and your videos can earn revenue from ads.

True

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